Sustainable Personal Online Connected Entrepreneur
So Steve you may be thinking, what is this Spoke system you keep talking about here? SPOKE is a system that I have been developing over the last two years to give people a systematic approach to becoming an online entrepreneur. It takes the best of social media theory, internet marketing secrets and online business strategy and combines them into a mindset that can guide you towards success online.
SPOKE is an acronym with two meanings. The letters stand for Sustainable Personal Online Connected Entrepreneur.
Sustainable
Everyone wants an internet business with longevity, one that will continue to pay off long after the initial hours of developing and setting up an online marketing system. I personally can not see the point of setting up a business that will be obsolete or struggling to find customers In three months time. Online businesspeople that follow the SPOKE system will be building long term digital assets, businesses online that will continue to provide revenue for years to come. This is not just about landing pages and Adsense, SPOKE shows you how to productise your knowledge, keep customers coming back and retain customers for longer by developing a sales funnel.
Personal
In this modern world, the main thing that separates you from the next business person online is YOU, your unique personality. SPOKE is all about you building your personal brand, and allowing your unique voice to shine through and be the thing that keeps people coming back to your online assets. It is about finding an online business model that allows all of your personality to express itself, and there is a definite emphasis on having fun. By building a personal brand, you make it easier for customers to find you as you begin to roll out your Internet Marketing Empire, and also raising your profile greatly increases your chances of connecting with other SPOKES of already successful online businesspeople.
Online
SPOKE recognises the immense advantages in becoming an online entrepreneur rather then setting up a traditional “bricks and mortar” style business. With low overheads, very small barriers to entry and new tools and software being released every day, there really has been no better time to start an internet business. The SPOKE system shows you how use these online tools to their maximum efficiency to save hours each day, market your products more effectively and gather intelligence on the competition quickly and easily.
Connected
The SPOKE system recognises the power of social media to drive targeted traffic to your online business. It is my aim with this blog and the associated tools and books that you will get to understand and develop a social media marketing strategy that is easy to set up, but most importantly easy to maintain.
SPOKE is also about connecting to other entrepreneurs and offering products and services that combine your skills, knowledge and customer base to the mutual benefit of both partiers. SPOKE is also about connecting with outsourced providers so that you a free to grow your business and plan for its future expansion.
Entrepreneur
The aim of SPOKE is the development of an Entrepreneurial business for yourself, one that has an end goal of removing you from the day to day running of the business, and allows you to choose the hours and place where you work. By developing an entrepreneur’s mindset you will learn to see opportunities as they arise and continue on your path to online business success.
The second meaning of the SPOKE acronym is that it refers to the Spokes of a wheel.
Each business can be thought of as a HUB, and it can be connected to other SPOKE business by coming to an arrangement to provide products and services to each other.
Your SPOKE business might be to develop website templates, and you might develop a relationship with another SPOKE business that sells website hosting packages. By complimenting each others services in a mutually beneficial arrangement you automatically increase your base of potential customers and sales.
So That is SPOKE in a very broad stokes and abstract nutshell. If you are interested in more information please subscribe via RSS, or sign up for my email newsletter to get hot tasty tips served straight to your inbox.
Tags: Add new tag, business model, business strategy, businesses online, digital assets, Entrepreneur, internet business, marketing system, money, spoke system